Sales Outreach

What is an AI Spokesperson, and Should You Create Your Own?

Post by:

Tejas Shahasane

January 23, 2025

Videos dominate modern marketing because viewers connect with engaging visuals and direct communication. People watch product demos, tutorials, and promotional clips on every device. Yet producing high-quality video can be expensive and time-intensive.

AI video spokespersons help you overcome these hurdles by generating lifelike, virtual presenters who deliver your message on demand.

Below, we’ll explore how AI video spokespersons work, why they’re making waves in the industry, and how Studio by Gan.AI simplifies video creation. We’ll also share a concise best practices list and a brief comparison table to help you decide if an AI-generated presenter is right for your goals.

What is an AI Spokesperson?

An AI video spokesperson is a digitally created avatar that reads your script, displays human-like facial expressions, and speaks with a natural-sounding voice. These custom avatars act as virtual hosts, letting you generate marketing videos, explainer videos, and other content without the costs of video recording associated with live production.

Key Points

Stock or your own avatar: Most platforms offer professional-looking stock avatars that allow you to start generating videos instantly. Additionally, you can create your own custom avatar if you want the videos to feature yourself or a specific brand representative.

Fast output: Speed is critical. training your avatar and generating videos should be quick and efficient. Platforms that take too long diminish the practicality of using AI avatars for time-sensitive campaigns.

Multi-lingual support: A versatile AI video spokesperson generator should support multiple languages, allowing you to paste a script in any language and have the avatar speak it fluently. This feature broadens your reach and enhances the utility of your videos across diverse audiences.

How AI Video Spokespersons Work

Leveraging advanced AI capabilities, digital spokespersons can create highly realistic and engaging representations of individuals. The process for Studio by Gan.AI is simple and fast, involving three key steps:

Avatar Creation: A short video of a person serves as the foundation for creating their digital avatar. The AI analyzes the video to replicate their appearance, voice, and expressions.
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Script Input: Users provide the text the avatar will speak. This could be a general script or one customized with details like names or specific information.
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Video Generation: The AI processes the script to generate a video, syncing the avatar's lip movements and voice seamlessly with the text.

Utilizing Ultra-Realistic Avatars

An AI video spokesperson delivers the experience of a human spokesperson on screen, bringing your script to life with realistic voice and expressions. You can select from a diverse range of avatars or create a custom one tailored to your needs. Simply type a script, and the avatar will seamlessly deliver it as a professional video.

These avatars are versatile, capable of producing personalized videos for different audience segments or maintaining a consistent brand presence across all campaigns. They can add a personal touch by addressing viewers by name, enhancing customer experience and driving deeper engagement.

Benefits of Using AI Video Spokespersons

Benefit	AI Video Spokespersons	Traditional Filming
Cost	Low monthly or annual plan, no studio rental or need for gear	High costs for crew, actors, equipment
Scalability	Unlimited videos with quick script changes	Multiple shoots increase expenses
Consistency	Consistently high-quality videos for each project	Quality varies by talent, schedule, and budget
Personalization	Personalized videos with names, location, or other references	Expensive and time-consuming to shoot for each case

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Cost Reduction‍

Traditional video production like hiring a camera crew, renting equipment, and paying voice actors can be expensive and time-consuming. AI video generators simplify the process, allowing you to create high-quality videos directly from a web-based platform.

Scalability‍

Transform a single recording into multiple videos within minutes. Adapt your content for different regions, languages, and audiences effortlessly. This scalability empowers fast-growing brands to deliver customized, compelling video content that aligns with diverse audience development strategies; all while accelerating time-to-market.

Increased Viewer Interaction‍

A virtual presenter with realistic human expressions and voices feels more relatable than static text or graphics. Audiences connect better when they see a face, even an AI-generated one. This humanized touch boosts engagement, driving stronger results for product demos, corporate training videos, or any customer-facing communication.

‍Key Features of Studio by Gan.AI’s AI Avatars

Custom AI Avatars for Every Need

Easily create realistic avatars by uploading a short video clip (30 seconds to 2 minutes) of yourself or your brand ambassador.

With our AI plan, you can create up to three custom replicas per month or use our library of stock avatars for an immediate start.

End-to-End Video Creation

Generate videos for entirely new scripts. No need to stick to pre-recorded templates or variable-based personalization alone.

Use stock avatars to get straight to producing amazing videos without ever stepping in front of a camera.

Multilingual Video Content

With support for all the major languages, our avatars can communicate seamlessly with audiences worldwide.

Perfect for localized marketing, global customer service, or multilingual training sessions.

Personalized Projects

Tag scripts with variables (e.g., name, location) to generate personalized videos for thousands of recipients.

Enhance customer success initiatives by tailoring messages to each individual’s details.

Lightning-Fast Video Production

Create an AI-generated video in just minutes, streamlining production and saving valuable time.

Seamless Integration

Connect Studio by Gan.AI with your existing tools like CRMs, email marketing platforms, or automation tools such as Zapier and HubSpot.

Why Choose Studio by Gan.AI?

Ideal for Customer Outreach and Sales: Deliver personalized video messages directly to specific segments with minimal effort.

Maintain Brand Authenticity: Represent your brand consistently with avatars that match your vision and style.

Low Tech Requirements: An intuitive interface ensures you can produce consistently high-quality videos without advanced skills or special hardware.

Best Practices for Creating your own AI Video Spokesperson

To ensure your avatar is as realistic and high-quality as possible, here are some best practices to follow when recording and submitting your video for training.

Category	Details
Optimal Length	Record a 2-minute video with a high-resolution camera or smartphone for the best results.
Clear Visibility	Ensure your face and lips are fully visible throughout the video for accurate lip-syncing and expressions.
Single Speaker	Only one person should appear and speak in the video.
Background Noise	Record in a quiet environment to avoid interference and maintain voice clarity.
Continuous Footage	Avoid frame cuts or edits; submit a seamless, uninterrupted video.
Smooth Movements	Stay steady with natural movements; avoid sudden or jerky actions.

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Frequently Asked Questions about AI Spokesperson Videos

Can AI Avatars Replace Real Humans Entirely?‍

AI Avatars greatly reduce the cost aspects of video production while meeting the demand for video creation, but they don’t capture every emotional nuance of actual people. Many brands find success by striking a balance between using AI-generated videos with real human spokespersons.

Do I Need Special Equipment?‍

No special equipment is needed. Most web-based platforms work with just an internet connection and a standard webcam to record your initial footage.

Can I Personalize Videos with Viewer Names?‍

Absolutely. Platforms like Studio by Gan.AI offer advanced features that let you add viewer names or other data points, creating dynamic videos with a personal touch.

Wrapping up

AI video spokespersons have changed how marketers produce video content. They lower the costs of video recording, allow for rapid revisions, and deliver consistently high-quality videos. Platforms like Studio by Gan.AI make the entire process simpler than ever, offering extensive features such as custom avatars, multilingual support, and fast deployement.

If you need reliable video tools for fast production, consider adding AI-generated spokespersons to your video strategy. You’ll achieve a personal touch in your marketing videos without the usual constraints of live filming. The outcome: on-brand, compelling videos that resonate with your target audience across the globe.